BPO Leads for REO Agents - Generating BPO Business
Breaking into the world of REO's and generating consistent, BPO leads is one of
the best ways to guarantee a continuous flow of income to your Real Estate business.
Once you open the door to these banks and asset managers, the BPO leads will flood
in. In fact, many top REO agents are forced to actually turn down many of the BPO
leads that they don't want.
Why Generate BPO Business?
Many agents don't understand the benefit of generating BPO business and working
BPO leads. Many agents see the customary $50 fee paid by asset managers and think
it's not worth the time and gas to do them. Big mistake.
While many agents make a good living working only BPO leads, generating BPO business
carries with it several other HUGE potential upsides, usually overlooked by real
estate agents.
Listing Bank Owned Properties:
BPO business gets your name in front of asset management companies, lenders and
banks. The more BPO leads you create, the more BPO business you generate and the
more your name recognition rises with asset managers and lenders.
Not only does this "snowball effect" lead to more BPO leads, but after a BPO is
completed and reviewed by an asset manager, they need an agent to list the property.
If your name gets associated as an "expert" in the area, you are more likely to
receive those listing assignment. Keep in mind, that in most instances, your name
is attached to those BPOs which are reviewed by a number of people wit the power
to assign you listings.
Marketing REO Properties for Buyers
While BPO leads and REO Listings are great, 90% of REO agents neglect to take the
next step towards boosting their income - marketing their REO listings for buyers.
In this market taking the time to keep a flier box stocked, a website updated and
a phone answered can literally mean opening the door to dozens of buyers being added
to your REO and BPO business. By positioning yourself as a REO expert or Foreclosure
Specialist to the general public, your buyer side commissions can skyrocket.
Listing Short Sale Properties
In this market, many homeowners owe more than their home is worth. In addition to
BPO leads increasing your REO business, you can generate an entire side business
in short sales by marketing your expertise with banks and lenders to struggling
homeowners though postcards or websites.
Many agents ignore this segment of the market because of the time needed to negotiate
with banks. This leaves the market wide open for the agents willing to put in the
time.
How to Get Started
There are many websites offering unbelievable promises on getting your BPO Business
started. But every successful REO agent knows that the only way to really succeed
is through hard work.
The only system I have found that doesn't try and hide the hard work aspect is here. This BPO system
provide many invaluable tools to help you get started and on the right track. <u>BUT
IT DOESN'T PROMISE UNACHIEVABLE RESULTS!</u>
A few of the books in this BPO
Lead kit that I find worth their weight in gold:
- BPO Handbook - Do BPO's
right the first time and don't waste your valuable time
- BPO / REO Bank List -
If you don't know who to contact, BPO leads will never come
- List Bank Property -
Helps you become an REO agent after your BPO leads start coming in
I hope this article has helped you. My team lists over 100 REO properties each year
and we've made enough mistakes that I know what I should have done to get started
even quicker generating BPO leads on my way to becoming an REO agent.
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